The Desire to Slow Down

May 27, 2025

Imagine waking up one day with an extra eight hours at your disposal.

What would you do with that newfound time?

This isn’t just a hypothetical question; it’s a profound inquiry that many successful business owners face as they contemplate their future beyond the daily grind.

The Next Step

I often speak with successful business owners who are contemplating their next chapter.

Despite different backgrounds and industries, they tend to share a few common themes: a desire to slow down and begin transitioning out of day-to-day operations, and a longing for more time with family and less time in airports and boardrooms.

Uncertainty of “Freedom To”

However, there’s a significant hurdle many face: uncertainty about how to fill the time once they do step back.

As we approach Passover, I’m reminded of a powerful idea in Jewish thought: true freedom isn’t just freedom from something—it’s freedom to something.

Not just freedom from the grind, but freedom to pursue what’s meaningful, fulfilling, and deeply aligned with your values.

Your Ideal Day

And yet, many leaders never pause to ask: what does my ideal day actually look like?

At Turning Point by Brand Launcher, we guide executives through this process—helping them design a life based on what truly matters: family, spirituality, health, fun, intellectual curiosity, community, and service—not just business.

Conclusion

Happy Passover, and may we always find our ‘Freedom TO.’

Take a moment to reflect: if you suddenly had eight extra hours in your day, how would you truly spend them?

The answer might just be the blueprint for your next chapter.

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